20+ best press release distribution sites and services

Getting your press release in front of the right audience starts with choosing the right distribution service. But with so many options available, how do you decide?

We’ve compiled a list of over 30 press release distribution sites and services to help you make an informed choice. This guide covers how each platform works, pricing details, and what makes them stand out. Plus, we’ve highlighted the top 5 in the video below.

Ready to find the best platform for your next campaign? Let’s dive in!

When selecting a press release distribution service, focus on three key factors:

• Reach
• Targeting
• Budget

Each of these plays a crucial role in determining which platform suits your needs. Below, we’ll break them down further to help you make an informed decision.

Reach refers to the potential audience size your press release can access through a distribution channel.

• Wide reach: Ideal for boosting brand visibility and earning coverage on prominent sites, but may lack relevance to your specific audience
• Targeted reach: Focuses on connecting with niche or relevant audiences, ensuring the right people see your release, but the overall exposure might be smaller

Striking a balance between reach and relevance is key. Go wide for general awareness or focus on targeted reach for meaningful engagement.

Targeting is about precision, i.e. ensuring your press release reaches the right publications, journalists, and readers.

• Platforms with niche audience segmentation tools can help you narrow down your focus to industries, regions, or specific media types
• Consider services that allow you to customize your distribution list to align with your press release goals

Well-targeted campaigns are more likely to achieve actionable results than those aimed at a general audience – which is precisely the reason that broad distribution platforms, like newswires, often result in negligible ROI.

Budget is straightforward but equally critical. Services for distributing a press release vary in cost, with some offering pay-as-you-go plans and others requiring subscriptions.

• Compare pricing structures to ensure they align with your campaign goals
• Be mindful of additional costs, such as multimedia attachments or advanced analytics

Choose a platform that fits your budget while providing the features you need to reach your objectives.

G2 Rating: 4.3/5

Starting Price: $90/month (with a 14-day free trial) 

While we don’t offer an automated press release distribution service at Prezly, over 500 PR teams are actively using our platform to send out their news, pitch journalists, and earn real coverage and ROI from their PR. Crazy, right?

This is all done by using our:

• PR CRM to manage and build journalist relationships
• Online newsroom and press release creation tools to write and publish multimedia press releases
• Email outreach tool to send those press releases to journalists
• Coverage, analytics, and media monitoring tools to log and track results

Interested in trying it yourself? Start with our 14-day free trial (no credit card required on sign-up) to give it a shot. If you like it, you can sign up for a monthly plan. If not, you can always try out one of the more traditional platforms below once your trial is up. 

Prezly is built for PR teams who want to manage their outreach smarter, not harder.

From organizing contacts in a user-friendly CRM, to sending personalized pitches and publishing multimedia newsrooms, to real-time analytics that show exactly how your stories perform and give you actionable insights to improve your strategy – everything is designed to help you secure more coverage with less hassle.

Trusted by brands like IKEA, Sennheiser, and Sony, Prezly empowers you to connect with the right audiences and see results. Ready to streamline your workflow?

With Prezly, we can make journalists' jobs easier. They can easily find what they're looking for in one simple package.

Annelies Nauwelaerts, IKEA

G2 Rating: 3.9/5

Starting price: $350 to distribute one release

Potentially the most established service on this list, PR Newswire (owned by Cision) is known for having one of the widest reaching networks for distributing press releases through. 

While this means using PR Newswire can get your release plenty of reach, there’re also some downsides that come with it. Namely, your press releases won’t be super targeted, and PR Newswire itself is a very expensive service to use.

Ultimately, we only suggest going with PR Newswire if you’re at a large company with a high budget that wants to maximize reach among more general audiences. 

Note: PR Newswire’s pricing varies widely with plenty of variables impacting how much the final cost to distribute your press release will be. To keep things simple, we’ve only included pricing details for national distribution in the US. For more details, check out our complete breakdown on PR Newswire’s pricing. 

G2 Rating: 4.3/5

Starting Price: $760 per release

Another more traditional wire service, Business Wire differs from PR Newswire in that it’s more targeted, and less wide reaching. This all adds up to say, when comparing it to PR Newswire, Business Wire is a much better fit if you want to target a more specific audience. This is equally true if that audience is located outside of the US. 

As the two biggest players in the press release distribution space, Business Wire and PR Newswire are often stacked up against each other. If you’re stuck choosing between these two, check out our full comparison of Business Wire vs PR Newswire.

Note: While less complicated than PR Newswire, Business Wire’s pricing is still fairly complex. While the table above helps quite a bit in understanding it, check out our full write-up on Business Wire’s pricing to understand how much it should cost you to send a release with them.

G2 Rating: 4.3/5

Starting Price: Contact their sales team for pricing. 

Offered by Notified, Globe Newswire specializes in distributing corporate press releases and financial disclosures internationally. It’s useful for publicly traded companies, PR agencies, and corporate comms teams that want to reach media outlets, investors, and industry influencers.

What sets Globe Newswire apart is its network; it distributes content to thousands of newsrooms, financial portals, and specialized industry websites, along with syndication to major news aggregators like Yahoo Finance and MarketWatch. For companies looking to announce earnings, mergers, or product launches Globe Newswire is a solid pick.

Globe Newswire is also the newswire offered by Meltwater (see also: Meltwater review).

Globe Newswire (just like PR Newswire and Business Wire) keeps their pricing fully hidden. And, after plenty of research, we couldn’t find any reliable information on their pricing to share here. So, to find out what it’ll cost you to distribute a release with Globe Newswire, you’ll need to contact their sales team.

G2 Rating: 3.8/5

Starting Price: $110 per release

PRWeb is Cision’s lower-cost alternative to PR Newswire. It’s a press release service designed for smaller businesses, startups, or anyone who wants to get their news out there without spending too much.

PRWeb pushes your release to a variety of online news sites, search engines, and some industry platforms, plus it has tools for sharing on social media, which can help get your announcements noticed – whether it’s a new product, an event, or other notable news.

That said, PRWeb isn’t perfect for everyone. Its reach isn’t as wide as some of the bigger players, especially if you want exposure in high-profile financial outlets or international media. The lower price means you also get fewer targeting options and less detailed analytics, so it can be harder to know exactly how well your press release is doing.

G2 Rating: N/A

Starting Price: $399 per release

EReleases is a solid choice for small businesses, startups, and creators who want the reach of a larger wire service with a more personalized approach. They partner with PR Newswire, meaning you get their credibility – reaching major media outlets, journalists, and niche publications – with the added benefit of having a team that reviews your release for quality before it goes out. This makes it a good option if you want to maximize reach without spending too much.

However, eReleases also isn’t the cheapest, landing in the mid-range of pricing. Meaning, it might be a bit too expensive for very small businesses or solo entrepreneurs on a tight budget. Additionally, their process can be a bit slower compared to more automated services, so it’s not ideal if getting news out quickly is your top priority.

G2 Rating: 4.4/5

Starting Price: $349 per release

Newswire.com is aimed for businesses that want a blend of affordability and reach. It offers a range of packages that include distribution to major news sites, financial networks, and industry-specific outlets, making it a flexible choice whether you’re doing PR for a small business or a larger company. They also have some useful features like media monitoring, analytics, and targeted lists to help you fine-tune your PR strategy and see how well your news is performing.

But, Newswire.com won’t offer the same depth of distribution or status as some of the top-tier services like PR Newswire or Globe Newswire. Especially if you’re trying to get covered by high-profile financial publications or global media.

G2 Rating: 3.9/5

Starting Price: Free

What makes PR.com unique is that it’s not for distributing press releases – you can also list your products, services, job openings, and even events from their platform. It’s like a PR and marketing hub rolled into one, which can be handy if you want for more than just distribution. Plus, they offer both free and paid press release options, so you can start small and scale up as needed.

The downside? PR.com’s reach isn’t as extensive as some of the bigger distribution services out there, especially if you’re aiming for major news outlets or a global audience. Their design and user interface can feel a bit outdated, too. But if you’re looking for a multifunctional platform to get your news out (and more), it’s worth checking out.

G2 Rating: 4.5/5

Starting Price: $119 per release

Send2Press has a more hands-on approach, with a team of PR experts who help review and refine your release before it goes out. This is nice if you don’t have much experience sending press releases and need a little extra guidance. 

They focus mainly on U.S. distribution, reaching local and national newspapers, trade journals, and even some TV and radio stations, making it a good fit if you’re specifically looking to connect with focused audiences in the U.S.

That said, if you’re aiming for global exposure or high-profile financial media, Send2Press won’t be the right choice for you. Also, while appreciated, their personal touch can slow the process down if you’re in a rush to get your news out fast.

G2 Rating: 3.8/5

Starting Price: $89 per release

24-7 Press Release is another great choice for small businesses, startups, and entrepreneurs who need an affordable option. It’s flexible, with multiple pricing tiers, so you can decide how far you want your release to go, and it’s super easy to use – perfect if you need a quick, no-fuss way to get the word out about a new product, event, or company update.

What makes 24-7 Press Release unique is its focus on strong SEO features and easy social media sharing. But, the analytics and targeting options are pretty basic, and global distribution isn’t really possible with them.

G2 Rating: 3.0/5

Starting Price: Free

Another budget option, what really sets IssueWire apart is that they offer a completely free option for distributing your press release. So, you can use it to reach audiences without spending anything. Plus, IssueWire makes it easy to add images, videos, and other multimedia to your press release, which can help it stand out and grab more attention.

On the flip side, if you’re aiming for guaranteed spots in big-name outlets or need deep-dive analytics, IssueWire won’t tick all the boxes. Its reach is broad, but not always super-targeted, and its analytics are pretty basic, so you won’t get a ton of detail on how your release is performing. Still, it’s a great affordable option for getting your news seen.

G2 Rating: 4.6/5

Starting Price: Free

PRLog is great if you want to distribute a release without spending much – or anything at all. Just like IssueWire, what helps make PRLog really stand out is its totally free press release distribution option, which is perfect if you’re new to PR or just trying to keep costs down. Even their paid plans are super low-cost and let you add extras like images, videos, and SEO tags.

However, PRLog’s free and budget plans mean its reach is mostly limited to online platforms, so you’re not getting in front of major news outlets or print media. And while it’s great for basics, the analytics are also pretty simple, so you won’t get deep insights. Still, for just getting started or sticking to a budget, it’s a good choice.

G2 Rating: 4.7/5

Starting Price: $99.95 per release

Aside from also being budget-friendly, what makes EIN Presswire stand out is its focus on targeting. Using it, you can target specific industries, regions, or even individual journalists, with your releases. It goes without saying, but this is incredibly helpful if you want to make sure your news reaches the right crowd. Plus, they’re unique in not charging add-on fees for extras like images, videos, or links. 

Considering the downsides, EIN Presswire’s great targeting comes at the cost of being less wide reaching than the bigger players like PR Newswire. It’s strong for going after industry-specific audiences, but if you want to land in big national or international outlets, it might not be your best bet.

G2 rating: 4.6/5

PRNEWS.IO is a content marketing platform for distributing sponsored content on 100,000+ media sites. It allows businesses to create custom pressrooms and press kits, target specific audiences, and track performance. The pay-as-you-go model can be helpful for PR teams looking for a flexible distribution tool, and there is a premium plan available.

• Starting at $5.26 per release pay-as-you-go
• The "pro" account starts at 100€/month

G2 rating: 4.7/5

LinkingNews.com offers news syndication services across more than 600 US sites, including major networks like ABC, NBC, and Bloomberg. The platform’s standout feature is its white-label distribution, allowing agencies to distribute press releases under their own branding. It also supports Chinese press release distribution to 2,000+ Chinese media outlets.

G2 rating: N/A – please be careful to research Presswire before committing!

Presswire is a comprehensive press release distribution service offering global reach with a vast media contact database of over 850,000 journalists. It provides tailored press release distribution, geo-targeting, media monitoring, and translation services, which can be helpful for businesses targeting specific industries or international markets.

The different parts of Presswire's offering are priced separately, which can make things costly, especially when they charge extra for things like email open rates and journalist engagement – features that are included within Prezly's $90/month Core Plan.

Below are the pricing plans for Presswire's distribution services.

G2 rating: 4.3/5

PR Underground offers press release distribution through a branded newsroom, with syndication to major news outlets like Google News, FOX, and PR Newswire. It provides affordable packages for businesses releasing news regularly, offering both per-release and monthly pricing models.

G2 rating: N/A

Sitetrail offers press release distribution along with SEO-focused editorial news services to help boost brand visibility. They provide personalized content with high-quality editorial reach, catering to businesses seeking to improve their SEO and media presence.

G2 Rating: 5/5 (1 review)

PR Fire offers flexible, pay-as-you-go press release distribution with guaranteed media placement on top sites like Yahoo! News, AP News, and Business Insider. They provide international reach, translation services, and same-day distribution, making it a practical choice for businesses seeking broad visibility with a straightforward pricing model. Plus, their homepage looks like a Nectar card (callout to all the UK readers!).

Press release distribution and syndication starts at $110 per press release, with add-ons available for things like story translation.

G2 Rating: 4.1/5

Agility PR Solutions provides an AI-powered end-to-end newswire service with comprehensive tools for media monitoring and analytics. Their newswire service offers targeted distribution, and advanced packages include multimedia support and more in-depth media targeting. Agility's platform integrates seamlessly with its contact database and other PR tools.

Pricing for Agility PR Solutions is not publicly listed. To get a quote, you need to contact them directly.

Discounts are available for pre-purchasing press releases or when bundling services. They offer flat-fee newswire pricing based on your region, and more details can be obtained by reaching out to their team.

G2 Rating: N/A

VRITIMES is a press release distribution service that specializes in connecting businesses with media outlets across Southeast Asia. Operating in Indonesia, Malaysia, Singapore, Thailand, Vietnam, and the Philippines, VRITIMES distributes press releases to relevant media partners and journalists based on industry and category. The platform focuses on affordability and accessibility, offering tools for press release creation, distribution, and analysis.

How much does VRITIMES cost?

VRITIMES offers a pay-as-you-go plan and a subscription model. The pricing differs by country. The below pricing uses Singapore as an example to give you a ballpark idea of the pricing:

Pay-as-you-go plan:

• Price: S$50 per release
• Key features: Distribution to relevant journalists and outlets, category-specific targeting

Subscription plan:

• Price: S$150/month
• Key features: Up to 30 press releases per month, distribution across six countries

VRITIMES "guarantees" 40 publications per news release, but as always, take this with a pinch of salt as there is no way to guarantee coverage in all publications.

G2 rating: 3.6/5

Newswire Jet provides press release distribution to over 500 media outlets, with options for targeted distribution and detailed placement reports. The platform supports fast turnaround times, including same-day distribution, and allows users to select specific categories and audiences for their releases.

How much does Newswire Jet cost?

G2 rating: N/A

EZ Newswire offers a unique integration with premium newsrooms, enabling guaranteed placements on trusted media outlets. The platform provides AI-driven tools for creating, distributing, and optimizing press releases.

How much does EZ Newswire cost?

EZ Newswire offers per-announcement pricing as well as PR agency and enterprise plans, but you need to contact them for a quote for the latter. There are no additional charges for word count or multimedia content.

Nexis Newswire integrates traditional press release distribution with Google Ads, ensuring targeted visibility across 26 countries and numerous media categories. With advanced audience targeting, multilingual options, and detailed Google-powered analytics, it provides a comprehensive solution for PR professionals aiming to reach the right audience and track performance effectively.

How much does Nexis Newswire cost?

• Single release: From £508, includes distribution to premium websites, 100,000 guaranteed headline views, and Google Ads integration
• Custom packages: Pricing tailored to fit marketing and PR budgets, available on request

G2 Rating: N/A

Media OutReach Newswire specializes in press release distribution across Asia Pacific and Southeast Asia, with a proprietary network spanning 26 countries. It features a database of 200,000 journalists, "guaranteed" online news posting on 1,500 media sites, unlimited trade category coverage, and detailed interaction reports, making it a comprehensive choice for global PR campaigns.

How much does Media OutReach Newswire cost?

Pricing details are not available online. Contact Media OutReach Newswire directly for a quote.

G2 rating: N/A

Novationwire provides press release distribution services across Asia, the US, Europe, and other global regions, offering guaranteed placement on top media sites and multilingual distribution in 17 languages. With a network spanning over 120 regions, it delivers comprehensive reports and supports professionals in PR, investor relations, and marketing.

How much does Novationwire cost?

Pricing varies significantly by category and region. Packages include options like:

• Regional Packages: Guaranteed media coverage in Asia, Southeast Asia, Greater China, Japan, Korea, the US, Europe, and more
• Top-Site Placement Packages: Inclusion on outlets like Yahoo Finance, Bloomberg, BusinessInsider, and AP News
• Multi-Lingual Packages: Press release distribution across multiple languages worldwide

For specific pricing details, see the Novationwire pricing page.

G2 rating: 4.9/5

FinanceWire specializes in press release distribution for finance and fintech companies, offering targeted exposure to financial media outlets. With guaranteed homepage placement and same-day distribution, it ensures companies' news reaches the right audience across Fortune 500 companies, financial advisors, and VCs.

How much does FinanceWire cost?

G2 rating: N/A

MediaHQ is a PR software platform designed to streamline media relations. It offers features like a media contact database, personalized pitch tools, AI-driven assistance for creating pitches, and real-time reporting, allowing users to send press releases efficiently and analyze campaign results in one platform.

How much does MediaHQ cost?

Pricing is hidden and only available after a demo and consultation.

G2 rating: N/A

OpenPR allows users to submit one free press release every 30 days, with options to purchase additional credits for more frequent publishing. Press releases are reviewed before publication (on weekdays) and can include up to three links. Editing or deletion services are available for a small fee.

How much does OpenPR cost?

• Free Plan: 1 press release every 30 days
• Paid Credits: Purchase credits to submit additional press releases, with credit costs varying by package
• Editing/Deletion Service: €10 per press release

offers both free and paid plans for press release distribution, allowing users to submit and distribute releases to search engines with SEO optimization. Paid plans provide additional features like video press releases, social media integration, and customizable alerts.

How much does Free Press Release cost?

While press release distribution services are widely used in company comms, more experienced PR experts tend to agree that these cannot form the backbone of an effective distribution strategy. Instead, they can be used alongside more targeted PR outreach, which consists of researching the best-suited media contacts, nurturing those relationships, and pitching them in a targeted way – using a specialized PR tool like Prezly.

You can start your free trial of Prezly today absolutely free. Here's a quick overview of how Prezly works to help you decide if it's right for your team:

Now that you’ve read our definitive list of the top 30 press release distribution sites and services, which one are you going to try out? 

Remember, while syndicated press releases distributed by these platforms can help get your news in plenty of places very fast, they’re almost always completely ineffective. The better option? Implementing a personalized PR strategy.

Manage and pitch your contacts more effectively with Prezly.

That means creating your own media list, publishing your releases in a beautiful, centralized online newsroom, and sending those releases in targeted email campaigns. Not only can Prezly help you do all of this, but we’ve designed it from the ground up to do exactly that.

Sound interesting? Give it a shot with our 14-day free trial to see for yourself.

It really depends on what you want to achieve. Are you looking to raise brand awareness with a specific audience? Then PR outreach software like Prezly is better for targeted distribution. Do you just want backlinks? Then a newswire service could work for you. It all hinges on your PR strategy.

The best time to send a press release is between 9 am and 5 pm on a weekday. However, you should take periodicity into account. For example, an online outlet that publishes daily will pick up stories pretty much around the clock, while feature writers tend to work with lead times that are months long, so specific send time is less important. What's far more important is establishing a relationship with the journalists you're pitching so that they'll open your email when they see it in their inbox.

Do not send a press release during times of crisis unless your news directly relates to the crisis situation. Basically, read the room for your target audience – and use these PR crisis comms examples for inspo.

Want to stay in touch? Follow @PrezlyPR on YouTube for weekly updates, or sign up to our very occasional newsletter for info on the latest PR software and advice on how you can use tech to get the most out of your PR.

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