How writers want to be pitched
We speak with writer-editor Kelsey Ogletree and journalist Holly Brockwell to get their perspectives on how writers WANT to be pitched. Join us to learn:
What editors look for in a pitch
How to start a conversation
How writers pitch their stories
You reach out to a dozen promising contacts with your story, and get no answer. Or worse, you get a one-word reply demoting you to the status of mailbot: "unsubscribe."
What are you doing wrong?
In this episode, we interview two prominent writers to get their perspective on how they want to be pitched. Kelsey Ogletree is a writer and editor working with dozens of national publications across the US, while the Drum's former 'Woman of the Year' Holly Brockwell is a popular tech journalist appearing in the BBC, Gizmodo, TechRadar and many more.
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Kelsey Ogletree: Journalist & Founder @ Pitchcraft
Kelsey Ogletree is a freelance journalist covering travel and wellness for national publications from Wall Street Journal to AARP, Shape and Conde Nast Traveler.
She's also the founder of KO Copy, providing resources and workshops to empower publicists and freelance writers to work smarter and better together.
Holly Brockwell: Technology Journalist
Former 'Woman of the Year' Holly is a prominent technology journalist, writing for titles including The Guardian, BBC, the London Evening Standard, Gizmodo, TechRadar and many others.
She was formerly Editor of the women's tech publication ShinyShiny before launching and running her own six-figure site for five years. She is currently Head of Content at Wikipedia founder Jimmy Wales' new social network, WT Social. You can find her on Twitter.
Jesse Wynants: CEO @ Prezly
As always, your host will be our very own founder and CEO, Jesse Wynants. Together with co-founder Gijs and the rest of the Prezly team, Jesse has spent the past ten years building a tool completely focused around one thing: building relationships. Managing your media list and knowing which contact is the best fit for your story is a huge part of that!
Join 500+ PR teams already loving Prezly
Take the stress out of contact management and distribution with a dedicated outreach CRM that your whole team can use.