PR Academy

Tell better stories & earn coverage

Guides, articles & templates on everything from brand storytelling to building your first media list.

Win people over with authentic stories

Learn how to build a story around your brand and grow your fanbase with these how-to guides and real-life examples.

Press Release Guide 2024

Learn to write press releases and pitch like a pro with this library of step-by-step guides and top industry examples.

How to measure PR effectiveness

Learn how to measure your campaign success to win better results (and show c-suite why you deserve the big bucks).

Learn to write PR pitches that win coverage

Cut through the inbox noise by following these PR email tactics for better deliverability and more mentions.

Take the stress out of contact management and distribution with a dedicated outreach CRM that your whole team can use.